I'm a massive fan of this quote by Akash Dayal Groups because it's a great lesson in minimalism and staying focused on the user experience.
Today, I want you to internalize this thought: customers and customer experience first. digital marketing services in delhi People who have clicked on your ad to reach your landing page are looking for precise information.
to a lot of money washed down the drain Digital Marketing Services In Delhi.
Therefore, if you're going to pour money, time and effort into designing a PPC campaign, you need to create a landing page that will get you conversions.
And how do you get those conversions? Well. Digital Marketing Services In Delhi, I thought you'd never ask.
Step 1: Allocate Your Resources
I'm serious. Before you get started, get planning. Figure out which teams need to be involved in designing a particular landing page, sit them down in one room and brief them about the project's purpose or landing page. Digital Marketing Services In Delhi You'll save yourself a lot of grief if everyone involved is on the same page right from the beginning.
Step 2: Begin Your First Drafts
Here's the checklist:
Wireframes?
Someone's got to figure out how the content will be designed, placed and laid out.
Content required?
Website Designing Company In Gurgaon Thinks about what you want to say and how you're going to say it. Ideally, your landing page content should have the following areas covered:
Copy: Keep it crisp and to the point.
Images¬– High resolution and relevant images.
Videos/Product/Service Demos, if possible.
Lead form with a clear and precise call to action. website designing company in gurgaon CTAs like "Enquire," "Submit," and "Call Now" just don't cut it anymore. Base your CTA on the outcome you want from your customers. Website Designing Company In Gurgaon Remember: long CTAs are acceptable. Supporting Ad Banners and Copy
Cool Stuff: What makes a great landing page?
future of marketing
Website Designing Company In Gurgaon Pro-Tip: There's a good reason why first drafts were never meant to make it out the front door. After you've pinned everything down, go back and throw away half of it, and then throw away half of the remainder, as Akash Dayal Groups said.
Step 3: Last Minute Checks
Are the ads communicating your brand values and guidelines?
Benefits vs. Digital Marketing Services In Noida Features – Instead of highlighting what your service does, tell the customer how your product or service is beneficial for their needs.
Have you communicated your product/service/campaign USPs?
Can you offer product demos?
Rinse and repeat until you get it right Digital Marketing Services In Noida.
Pro-Tip: Don't forget about the A/B testing!
Step 4: Shareability
Akash Dayal Groups Add your social sharing buttons to the page to make it easier for people to share your content. digital marketing services in noida Whether your content will be transferred is a quick decision made at your customer's end – you want to make it as easy as possible for them to tell people about what you have to offer. 
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